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03.31.14

This.

In the language of the Internet, it’s no longer necessary to form an actual sentence or complete thought. This. I can’t even. Preach. NOPE. These short, overinflated reactions punctuate the […]

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03.20.14

The 8 Reasons Why We Love Twitter

        8 reasons we love twitter.  Today is Twitter’s 8th #birthday. While the traditional anniversary list calls for #pottery or #bronze, we thought we’d share 8 reasons we […]

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02.28.14

Digital Currency’s Next Battle

The digital money industry (can we call it that?) is in the midst of a global public relations crisis that calls out for a major public education campaign.  The news […]

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01.28.14

The Power of Three

As the President lays out his vision during the State of the Union address, keep an ear out for a familiar rhetorical trick – using three examples to make the […]

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01.24.14

Making Sure Your Tweets are Actually Read

Thanks to DC Social (@SocialInDC) for reminding the twitterhood that tweets starting with @ have limited viewership. While most of us expect our followers to hinge on every sharp quip […]

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01.16.14

When Scandal Goes Pop Culture

Public officials live and die in the media and sometimes they think they can tame that beast. Take New Jersey Governor Chris Christie’s 2 hour plus press conference last week. […]

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08.14.13

Bo Obama’s Twitter Tricks

Want to elevate your brand?  Try a Twitter trick from the Obamas’ beloved dog, Bo. Recently, the White House capitalized on Bo’s popularity and a famous quote from the movie […]

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08.06.13

Twitter: TV Fans’ Newest Watercooler

Ever notice the hashtags in the corner of the TV screen? A new study shows that buzz on Twitter actually translates to ratings success, and vice-versa. According to Nielsen, in […]

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07.10.13

Television Remains Top News Source

PRINCETON, NJ — Television is the main place Americans say they turn to for news about current events (55%), leading the Internet, at 21%. Nine percent say newspapers or other […]

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